“You’ll know a professional the minute you meet one. The problem is, they’re rarely the first agent who reaches you.”
Tell us about you and your home. We’ll find the one agent who’s best for you, matched to your home and to how you like to work.
It’s free for you. If your agent sells your home, they pay us a referral fee out of their commission. And we don’t take every seller.
Founded by Kati Spaniak, author of the Amazon bestseller Sell Your Home Without Blowing Up Your Life, whose YouTube videos for sellers have more than 11 million views.
You already know her. Popular Paula. Her For Sale signs are all over town, and her name is on the banner at the kids’ baseball field. She chairs the school fundraiser. You see her at the ballfield every Saturday, coffee in hand, waving to everyone. Half the families you know have used her to sell their homes.
You know you should hire her. Everyone would be surprised if you didn’t, and so would she. And if you didn’t, how would you sit next to her in the bleachers on Saturday?
Paula might be exactly the right agent for your home. Or she might not. The hard part is, you can’t tell from the bleachers.
That’s what our team does. We look at the agents who sell homes like yours where you live, and we find the one who’s best for you, whether that’s the name everyone knows or one you’ve never heard of.
Every agent you’ll ever interview is one of these five, and each one can be the right agent for the right seller. Your answers on our intake form tell us which kind you need, and then exactly who.
From the outside, they can all look the same. We know the difference, because we know how agents run their business.
Want to learn to tell them apart yourself? We teach all five in the free class.
Our 30-plus-point system looks at who actually sold homes like yours, where you live, and how they treated those sellers. Then we match them to everything you tell us: your home, your timing, your plans, how you like to communicate, and your personality.
Our intake form asks about your home, your timing, your plans after the sale and how you like to work. It goes deeper than most forms, and that’s on purpose. Your answers are how we know who’s right for you.
We look at who has sold homes like yours where you live and how they treated those sellers. Then a person on our team reads your answers and approves your match. If no one meets our standard near you, we’ll tell you.
One name, with the reasons, not a list of five strangers calling you. Before your agent says yes, they see your personality profile and agree to work the way you like.
Your agent will know everything. Make sure they’re the kind who keeps it to themselves.
Before any agent accepts your introduction, they agree in writing to full discretion about you: why you’re selling, your situation, all of it.
We’d rather earn nothing than send you the wrong agent.
We’re selective on both sides. We don’t take on every seller. If we can’t find an agent who meets our standard where you live, or we don’t believe we can give you what you’re looking for, we’ll tell you. Every introduction is one both of you are glad to make.
If that first list sounds like you, we’d love to find your agent.
7 Warning Signs of an Agent Who Will Cost You Money
That’s completely fine. Kati teaches you exactly what to look for, and what to watch out for, so you can choose with confidence. You’ll hear the rest of Popular Paula’s story, and learn how to tell whether the agent everyone uses is the right one for you.
And if you decide you’d like our team to do the finding, you can ask at the end.
Watch the free classShe’s worked with thousands of sellers and trained thousands of agents. She knows what agents do once the listing is signed.
“Sellers have watched my YouTube videos more than 11 million times. I have hundreds of videos on selling your home and hiring an agent. You could watch every one of them and still not know everything I know about agents. Agents know things sellers never see. You need an insider on your side.”
Kati has sold over $500 million in homes. She’s the founder of Truth in Real Estate®, where her team has matched thousands of sellers with the right agent. She’s the author of the bestselling book Sell Your Home Without Blowing Up Your Life and the voice behind a YouTube channel devoted entirely to helping people sell their homes, named one of the top ten real estate channels in the country by HousingWire. She’s been quoted in national publications and is a frequent podcast guest.
As quoted in The Atlantic · USA Today Network · New York Post · Realtor.com · NAR’s Real Estate Today · HousingWire · Woman’s World · Daily Mail
Lisa leads the Truth in Real Estate® Matchmaking Team, which has matched over $2 billion in real estate referrals. She built our matchmaking process side by side with Kati, and she reads every seller’s answers herself. Before real estate, she worked in sales at a Fortune 500 company, and in her first year as an agent she was nominated for Rookie of the Year by Chicago Agent Magazine.
“Lisa holds every agent we refer to a very high standard. If an agent doesn’t meet it, she won’t send them to you.” Kati
Maggie had done her homework. She knew her home and she knew her market. What she wanted was someone she trusted to sharpen her eye. So for a year, she learned from Kati by watching her YouTube videos.
Then she met with the agent everyone in town used. Decades in town. Signs on every corner. Everyone she knew had used him.
But Maggie knew what to watch for. Before he’d finished his coffee, she’d spotted three of the warning signs Kati talked about in her videos.
Everyone else saw his yard signs on every corner. Maggie saw the warning signs that would have cost her money.
She didn’t hire him. Instead, she asked our team to find her a true professional she could count on to get her to closing.
When Kati’s referred agent walked through her door, Maggie knew within minutes she was the right fit. She had a clear answer to every question Kati had taught Maggie to ask. No second-guessing. Maggie hired her.
Then she wrote to us:
“Our home went pending today. We hit the market Thursday, and got 6 offers. We chose a family who fell in love with it right away: no contingencies, a $100K non-refundable deposit, and a three-week close. Prayers answered in a big way. Kati, after a long year of following you and your advice, and being referred to the best agent team possible, we got it done together.”
They asked our team to find their agent. Here’s what happened.
Kati is great!... She sent over a local agent... Agent apathy is pretty common in my area, so it was great to hear from someone who is passionate about their profession.
“[The agent you referred] and his team are so impressive! Phone calls, timely responses... He came prepared with comps... and actually showed excitement to sell our home... Your referral process is wonderful, Kati.”
“We interviewed 5 realtors. The three you recommended were definitely in another league from the other two.”
“Kati, I started following you a couple of weeks ago. Although we were thinking of listing with a top listing agent in our area, I decided to ask you for a recommendation. What a difference! He wasn’t here to win us over. He came with a very transparent marketing plan.”
Stumbling onto your YouTube channel was the first step in making this all happen... Finding [our agent], whom your team vetted, was the golden ticket.
“After a discouraging start with our home on the market and ultimately parting ways with our initial agent, your team stepped in at exactly the right time. Your ability to quickly understand our situation and connect us with the right person made all the difference for my family. Had I not found your channel, we might still be navigating those same challenges today.”
“Kati! Thank you so much for finding the best realtor! You told me to trust my gut when I was confused, and you were absolutely right!... My realtor even took control and mediated with my first buyer... That’s what a top agent can handle.”
“Meeting [the agents you referred] helped us find the best fit, something I hadn’t considered before watching your videos. I was initially set to use the agent who sold me my home 20 years ago, but your guidance made the process stress-free and comfortable... Your YouTube advice has been incredibly valuable.”
Yes. You don’t pay us anything for this. We choose your agent based on their record, and if they sell your home, they pay us a referral fee out of their commission. Your commission shouldn’t go up because of it. That’s how our matchmaking service works: you get a great agent, and you have our team in your corner too.
If the agent you already know is the strongest fit for your home, we’ll tell you, and we won’t take a fee from them. If they’re not, we know who is.
Because you don’t need five strangers calling you. You need one name you can trust, with the reasons in writing. We do the finding, so the first agent you meet is the one you’ve been looking for.
We’ve found the right agent for thousands of sellers across the country. If we can’t find an agent who meets our standard near your home, we’ll tell you.
No. We never sell your information.
Absolutely. That’s what the free class is for. You’ll leave knowing exactly what to look for, and what to watch out for, so you can choose with confidence.
Tell us about you and your home. If we’re the right fit, our team will find the one agent who’s best for you, matched to your home and to how you like to work.
It’s free for you. Your agent pays our referral fee when your home sells.
Rather learn to choose on your own first? Watch the free class.
